National HIV Testing Day (NHTD) is a significant opportunity to reach people who may not be aware of the importance of knowing their HIV status.
This year’s National HIV Testing Day (NHTD) communication is happening in the context of the recent release of Ending the HIV Epidemic: A Plan for America. The plan emphasizes the importance of HIV testing: “Early detection is critical and can lead to quicker results in treatment and prevent transmission to others.”
To support HIV testing and diagnosis and Ending the HIV Epidemic: A Plan for America, we offer NHTD 2019 communication resources now available for your use.
Here are three ways to help your audiences find HIV testing services:
This year’s NHTD theme is “Doing It My Way.” CDC selects this theme for federal agency use and encourages other stakeholders and community partners to use it too. Why this theme? It focuses on the importance of HIV testing and emphasizes that individuals can choose how, when, and where to test.
The NHTD logo is available on the HIV.gov NHTD page. This page also provides communication resources from across the federal government and from the community. For example, we include resources from Greater than AIDS, and offer news about events such as the National Hispanic Medical Association's Twitter chat(@NHMAmd) to be held June 27. We will update our NHTD page regularly in June.
HIV.gov and CDC have videos for your use. Positive Spin is a set of stories and videos that speak to the importance of knowing one’s HIV status and getting and staying in care. CDC’s Doing It campaign has produced a suite of videos with personal stories about HIV testing.
CDC offers a comprehensive NHTD toolkit reiterating the importance of HIV testing. The graphics, sample social media, and fact sheets reflect the look and year-round messages of the Doing It campaign that emphasizes the importance of HIV testing for all people ages 18 to 64 and encourages all adults to get tested for HIV.